Active ingredients
Customized Scalp Serum™
Customized Scalp Serum™
LULAB's Customised Scalp Serum ™ acts as a hair mask for the scalp. The serum adds plenty of moisture, minimizing and preventing dryness and itchiness in the scalp. Our customized scalp serum is vegan and made from natural ingredients with proven effects.
The product is designed to support six different scalp goals: Increased hair growth, scalp health, anti-dandruff, reduced irritation, increased moisture, and reduced oil production. You can choose to go all-in on one scalp goal or combine up to three in your serum.
100% custom made for you
100% custom made for you
Choose up to three of our six scalp goals, from Increased Hair Growth to Enhanced Hydration, based on your scalp’s specific needs. We then produce your Scalp Serum uniquely for you.
Vegan and 'No Nasties'
Vegan and 'No Nasties'
All LULAB products are vegan and do not contain silicones, parabens, sulphates or mineral oils.
LULAB subscription
LULAB subscription
Make life easier and subscribe to the LULAB products. You choose how often you would like to receive the products and you can always change your hair profile so the products reflect your current hair needs.
How it works

Hair Survey
Complete the survey, and we will analyse your hair needs.

Customisation
Choose your favourite fragrance and colour of packaging.

Algorithm at work
The algorithm will process your personal input.

Express Delivery
We produce and ship your unique products within 1-3 working days.
Customised with your scalp goals
Your Customised Scalp Serum is customised with the exact scalp goals your scalp needs - choose up to 3 out of 6 scalp goals.
Increased hair growth
Increases hair growth and reduces hair loss using effective ingredients with clinically proven efficacy.
Scalp healing
Improves scalp health and creates optimal conditions for healthy hair growth.
Reduced Irritation
Reduces irritation in the scalp and strengthens the scalp barrier.
Increased Moisturizing
Delivers moisture to the scalp and strengthens the scalp barrier.
Anti-Dandruff
Reduces and effectively combats dandruff, and rebalances the scalp.
Reduce Oil Production
Reduces and balances the scalp’s production of sebum/oil.

Produced with exactly the ingrediens that you need
Our algorithm calculates your formulation based on your chosen scalp goals, using powerful ingredients with clinically proven efficacy. Our formulations never contain sulphates, silicones, parabens, or mineral oils—and they are vegan.
Below is a glimpse of some of the ingredients you may find in your Customised Scalp Serum.
An innovative ingredient based on biomimetic peptide and red clover extract that reduces hair loss and stimulates hair growth. It strengthens hair follicles, reduces inflammation and balances scalp health
Extracted from pea shoots, it promotes hair growth by activating the hair follicles and prolonging the growth phase. It strengthens the hair, increases density and reduces hair loss.
Promotes a healthy scalp. It helps to balance sebum production, reduce irritation and strengthen scalp health, creating better conditions for hair growth.
RootBioTec™ is a powerful extract from basil roots, designed to reduce hair loss and promote thicker hair. It inhibits the enzyme 5α-reductase II and stimulates dermal papilla cells in the hair follicles, resulting in a 31% reduction in hair loss after two months of use according to studies.
A plant-based protein that nourishes and strengthens the scalp. It improves moisture balance, reduces irritation and forms a protective barrier that promotes a healthy and hydrated scalp.
Panthenol (provitamin B5) is a hydrating and soothing ingredient that penetrates the scalp and is converted into pantothenic acid (vitamin B5). It helps retain moisture, strengthens the skin’s barrier, and reduces dryness and irritation. Panthenol promotes a healthy scalp, which can support improved hair growth.
A natural extract from willow bark with exfoliating and antibacterial properties. It helps reduce dandruff by removing dead skin cells and excess oil, while also reducing irritation and promoting a healthier scalp.
Balances the scalp microbiome and reduces excess sebum/oil. It combats dandruff, reduces irritation, and promotes a healthy, balanced scalp.
Balances the scalp microbiome and reduces excess sebum/oil. It combats dandruff, reduces irritation, and promotes a healthy, balanced scalp.
Balances the scalp microbiome and reduces excess sebum/oil. It combats dandruff, reduces irritation, and promotes a healthy, balanced scalp.
A hydrating complex derived from sugars that optimises the skin’s water circulation and retention. By strengthening the synthesis of essential lipids and proteins, it enhances the skin’s barrier function, reducing moisture loss and promoting a healthier scalp.
A polyphenol-rich extract from the Yerba Santa plant that protects hair follicles from oxidative stress and delays aging. It promotes growth rate, increases hair density and works with a caffeine-like effect to stimulate energy and vitality in the hair roots.

Make it special
Choose the colour that matches the tiles in your bathroom, the towels, the colour of your beauty bag - or just your mood.
Unboxing made personal


Frequently asked questions
How do I know that I will receive the correct products?
How do I know that I will receive the correct products?
No products are produced, sold or shipped without you completing our comprehensive analysis of your hair, its needs and your personal preferences. You also choose the colour of the product packaging, your choice of scent and its intensity. Every product has an unique code that entails full traceability during production.
How often should I use the products to have an effect?
How often should I use the products to have an effect?
Depending on your chosen scalp goals, results may appear in the short or long term. For example, if you’ve selected Increased Moisturizing, you may notice improvements within days, whereas Increased Hair Growth may take up to 3 months to become visible. We generally recommend using the serum for 1-3 months before evaluating results, ensuring the active ingredients have sufficient time to stimulate and act on the scalp.
Why is the price not higher for a Danish-produced product?
Why is the price not higher for a Danish-produced product?
LULAB is a direct-to-consumer brand that has cut away all the costs related to “middlemen” such as wholesalers and retailers and their stores. That means that you only pay for the product that your hair needs.
What do I need to know?
What do I need to know?
Not a lot, really. We carry out the comprehensive hair analysis, and based on this, we create the products uniquely for you. You just need to take care of the fun part; figuring out what packaging colour suits your mood and what scent fits your nose. We take care of the rest.